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Are They Minding Their Own Business?

by kphirst

Bratz, the 10-inch, clothes-conscious dolls, are big business. In
2007 they outsold Barbie, which more than upset Barbie's
manufacturing mama, Mattel. Not only did the Bratz feature film,
games and music albums make Barbie look like just another dumb
blond, but the designer who conceived Bratz dolls for MGA
Entertainment didn't play nice. He was on Mattel's payroll at the
time. Mattel accused MGA of stealing, went to court and was
awarded damages of $20 million doll-ars.

Disney is also going to court. Because the company doesn't think
guns are good for business at Disney World, it's fighting a new
Florida law that allows employees to bring guns to work if they
leave them locked in their cars. A spokesperson for Disney said
the law doesn't apply to the theme park because it exempts
companies that "use, store or transport explosives". Disney World
does all three every night for its fireworks show. Standing by
its guns, so to speak, Disney plans to continue its zero
tolerance regarding firearms. The NRA on the other hand - the one
brandishing the Second Amendment - supports Disney's employees.
As a result, the happiest place on earth isn't as happy as it
used to be.

To stay in business CBS makes it its business to know what
viewers think. The network used to do that with focus groups -
putting viewers in a room and asking them questions. Now CBS is
putting its faith in NeuroFocus. NeuroFocus is a
Berkeley-California-based company that uses neuroscience to
measure eye movement and brain waves. When viewers are fitted
with sensors, data will show if they are paying attention,
engaged and likely to remember what they've seen. What the data
doesn't show is whether the viewers' responses are positive or
negative - but maybe that's a no-brainer.

The business of the Food and Drug Administration is to protect
Americans. That's what they were doing when they announced that
contaminated tomatoes were the cause of the latest salmonella
outbreak. Now, however, it seems the FDA made a mistake. Now the
FDA has found a jalapeno pepper contaminated with the same strain
of salmonella that sickened over 1,250 people. The contaminated
pepper was picked in Mexico and identified at a Texas
distribution center. Although investigators have been sent to
Mexico, the FDA still hasn't ruled out tomatoes as the cause of
the epidemic. Tomatoes + jalapeno peppers - maybe the FDA should
be investigating salsa.

KNIGHT PIERCE HIRST takes humorous looks at life.
<a href="http://knightwatch.typepad.com">Take a minute to make
yourself smile</a> at 
http://knightwatch.typepad.com

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