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Marketing Articles
Tags: Marketing
151: Mobile Marketing Business
There are many emergent marketing practices flourishing today, but generally these practices involve only two channels—the Internet and the mobile phone Marketing and advertising online have been done by almost all businesses, but not everyone has tried investing in the mobile marketing business...
[Article ID - 247354] || Wordcount: 525 || In Category: Marketing || full article
152: From Traditional to Mobile Websites
We all know what the internet is We surf the net to research everything from academic homework up to answers to life’s problems...
Tags:
mobile websites,
mobile internet,
traditional websites,
mobile websites move,
mobile internet experience
[Article ID - 247306] || Wordcount: 507 || In Category: Marketing || full article
153: Know Your Audience - The Paramount Principle of...
Understand who you are selling to and directly address their needs, assumptions and expectations This fundamental principle of marketing psychology sounds simplistic and obvious, but it’s violated tens of thousands of times every day by marketers who should know better, as well as by those who aren’t aware of the concept...
Tags:
marketing psychology,
persuasion,
principles,
audience,
market,
clients,
customers,
buyers
[Article ID - 247294] || Wordcount: 534 || In Category: Marketing || full article
154: Today’s Lesson in Marketing Psychology: Appeal to...
With marketing experience, you inevitably experience some promotions succeeding beyond your expectations while others klunk without much response at all
How to understand the difference...
Tags:
marketing psychology,
persuasion,
principles,
hot buttons,
motivators,
needs,
wants,
buying triggers
[Article ID - 247293] || Wordcount: 614 || In Category: Marketing || full article
155: Deepen Your Mastery of Marketing Psychology by...
In preparation for my latest web site makeover, I toured about a dozen competitors’ web sites, in search of ideas I could use or definitely wouldn’t want to use at my new site Since I’m not a potential client for them, I normally didn’t spend much time looking at marketing consultants’ or copywriters’ web sites...
Tags:
marketing psychology,
persuasion,
principles,
hot buttons,
motivators,
needs,
wants,
reasons to buy
[Article ID - 247292] || Wordcount: 509 || In Category: Marketing || full article
156: Postcard Marketing Model #14: Bond With Customers
Imagine the difference between a company whose customers have so-so feelings about it and one whose customers wouldn’t dream of buying from anyone else That’s a tremendous gap that can be narrowed with just a little expense and effort, using an inexpensive, often overlooked tool – the postcard...
Tags:
postcard,
postcards,
direct mail,
mailings,
customer loyalty,
satisfaction,
bonding,
client,
relationship
[Article ID - 247291] || Wordcount: 619 || In Category: Marketing || full article
157: Why Should Clients Hire YOU? Let Marketing...
Attend marketing seminars for struggling business owners, and you won’t be able to walk ten steps without hearing the lament, "They just don’t get it" That is, buyers don’t feel the need for what they’re selling or don’t appreciate the higher value experts offer, compared to lower-priced competitors...
Tags:
marketing psychology,
persuasion,
principles,
value,
perceived,
needs,
wants,
appreciation,
desire
[Article ID - 247290] || Wordcount: 527 || In Category: Marketing || full article
158: With Knowledge of Marketing Psychology, You Can...
With ever shorter attention spans and today’s dizzying pace of change, it’s hard to imagine consumers stopping long enough to make a considered decision to buy In that frantic selling environment, however, it’s still possible to capture attention and sell...
Tags:
marketing psychology,
persuasion,
principles,
value,
perceived,
attention,
sales,
increase,
customer
[Article ID - 247289] || Wordcount: 518 || In Category: Marketing || full article
159: Your Next Lesson in Marketing Psychology –...
Losing gobs of money, the hospital one mile from where I live is slated to close I’ve seen this in headlines for more than a month, but the news didn’t hit home...
Tags:
marketing psychology,
persuasion,
principles,
consequences,
what ifs,
implications,
results,
sales
[Article ID - 247288] || Wordcount: 529 || In Category: Marketing || full article
160: Postcard Marketing Model #18: Increase Web Site...
In the early years of the World Wide Web, simply announcing a new web site earned attention Postcards bearing a snapshot of the home page sent to a company’s list of customers or to targeted strangers therefore got results...
Tags:
postcard,
postcards,
direct mail,
mailings,
increase traffic,
web,
visitors,
buyers,
marketing,
sales
[Article ID - 247287] || Wordcount: 556 || In Category: Marketing || full article
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